Wednesday, 3 April 2019
Post-summit side event: In-depth focus on key social progress issues and innovations
14:00 -17:00 Sustainable tourism and SDGs
Tourism is one of the largest industries in the world, representing 10% of global GDP, 30% of exports, and is responsible for creating one out of every ten jobs in the world. It has the potential to contribute both directly and indirectly to all Sustainable Development Goals and impact the wellbeing of all people in the community. In this workshop, we will examine the correlation between tourism and social progress. We will share practical examples that can be applied to communities in Iceland and around the world through the lenses of five core areas:
1) Tourism and sustainable economic growth in the age of exponential tech
2) Tourism and social inclusiveness, employment and poverty reduction
3) Tourism and resource efficiency, environmental protection and climate
4) Tourism and cultural values, diversity and heritage
5) Tourism and mutual understanding, peace and security
Address and welcome 14:00
Presentations
Jaime Garcia – INCAE // Social Progress Imperative The Community
Sun, Sand and Sustainability: a strategy to boost social progress
and tourism outcomes.
Anna Dóra Sæþórsdóttir – University of Iceland The Environment
Challenges facing Nature-Based Tourism in Iceland:
fantasizing about sustainability while facing over-tourism.
Guy Bigwood – Gubi Consulting The Business
Driving performance and competitiveness: how destinations around
the globe are leveraging sustainability for success
Dialogue: Minister of Tourism in Iceland, Þórdís Kolbrún R Gylfadóttir
Björgvin Ingi Ólafsson, Deloitte Iceland
Coffee Break
Panel:
Future Challange of the Tourism 16:00 -16:50
Moderator: Björgvin Ingi Ólafsson, Deloitte Iceland
Participants:
Gunnar Þór – Univerisity of Iceland
Helga Valfells – Crowberry funding
Jaime Garcia – Social Progress - NGO
Rannveig Grétarsdóttir, Elding Whale Watching Company
Guy Bigwood – Gubi Consulting
University - INCAE Business School
The signing of Memorandum of Understanding between the University of Iceland and INCAE Business School on collaboration in research and education in the field of tourism sustainability, innovation and
entrepreneurship
Closing Ásta Kristin Sigurjónsdóttir,
Session Chair: Ásta Kristin Sigurjónsdóttir, CEO of Iceland Tourism.
Special supporters of this post-summit event are:
Iceland Tourism Cluster Initiative
INCAE Business School
University of Iceland
Complimentary access to this session is available to What Works 2019 participants. No additional registration required. All others must register for this session in advance.
